Fair and pure terms.
Any business cannot grow (scale up) without advertising and promotion in search engines. It does
not
matter what type of advertising you use:
- Distributing business cards in your neighbourhood
- Advertising on Instagram or Facebook
- Promoting your brand with Google ads
All this means increasing your business and attracting customers. How can you quickly attract new
customers
attract new customers and maximise your business turnover? The only answer to this question is to place an
advertisement.
About us and our services.
We are a team of specialists in promoting sites in search engines. Our main directions
are:
- SEO website promotion
- Paid advertising in Google's search engine
These are two different ways to promote your business in the search engine.
SEO is a long, hard road. It requires patience, financial investment making you a slower,
but
better result. You need at least four months or more. It all depends on the
project
and
many other indicators. But in the end, you will get a lot of high-quality and relatively cheap traffic to
your
site.
Advertising through Google (Google ADS) is a quick start. You get new customers almost immediately and
your
business starts working. But this way only works on the basis of paying to drive customers to your site
to
draw. In simple words: you pay - advertising works, you don't pay - advertising doesn't work. Everything
is
very clear and understandable.
The ideal variant of promotion - is a combination of both aspects. On one side the slow but
build customers reliably through SEO and on the other hand getting a good kickstart
with
Google Ads to speed up the process. We are not talking about social media here. This is a
completely
separate direction with different approaches.
We are not talking about social networks. This is a completely separate direction.
Google advertising, how it helps you and
why you want it.
At first glance, it looks simple enough. You sell sports shoes. Someone enters a
keyword in the search engine, e.g. "buy sports shoes", and Google displays a site with your
product. The person sees your product, buys and that's it!
In this scheme, everyone is happy, the customer bought sports shoes, Google got its premium for
advertising,
the
site got a customer who bought sports shoes. And it would be desirable for it to be like this 100 times a
day
would
go. But that's not how it works. And it will never work that way. Advertising through Google, marketing,
good
analysis
- it is a very complex set of all kinds of actions and manipulations. A few examples.
Google has many tools and technologies to get your site up and growing your business:
- Google Tag Manager
- Google Analytics
- Google ADS
And this is only the most basic set of tools without which effective advertising is impossible. You can
go on to describe different technologies, give examples and case studies and
eventually
it becomes an endless process.
All this manoeuvring with meetings, charts on paper, face-to-face meetings and discussions
about
incomprehensible strategies - are not in our package. We offer a marketing service that allows
you
can kickstart your site and continuously grow in the long term. We want to make the process as
simple
and clear as possible so that we can have a good collaboration without unnecessary
time commitments.
All these manoeuvres with meetings and gatherings, with charts on paper, tea at the round
table,
face-to-face meetings and discussions on incomprehensible strategies - at first, this is just a
a waste of time.
The formula for success is very simple - PRODUCT - MONEY - PRODUCT. Nothing new that mankind hasn't
has
invented. If you put money into advertising and there are no results, your marketer doesn't know how to
should
work. Everything is simple and straightforward.
Why do I need an advertising specialist?
Setting up and running an ad does not cost much. When setting up an ad, the
main cost is the time needed to set up the ad properly. There are many ins
and
outs you need to know and a lot of time creeps into it. That's why you need an advertising specialist,
he
puts in all the time that clients don't. The main task of an
ad specialist is to constantly work with Google's algorithms.
Let me give an example of an account.
There is such an important indicator "Auction statistics". In one of the
ad accounts, the client was constantly in the top three. Suddenly, something happened. After 10.12.2023
the client's site dropped to 10th position and below. This problem was quickly solved because we
constantly
monitor these indicators and many others.
This was a problem. And it had to be solved quickly. This indicator and many others are being
in
the
monitored.
